Hearst Media Group
Creating Custom Curated Retail Experiences for Hearst Advertisers at Scale
Hearst Media Group came to us seeking a future vision POV as they had just launched a new eCommerce initiative to bring products into a single shopping experience from across their various publications.
My team and I built a multi-faceted story tailored to both the end customer and advertisers immersed in the Hearst Marketplace experience, powered by Salesforce to ensure the best possible experience.
The results?
Despite this being a quick project, we received this feedback: “Maggie and team were fast, efficient, understood the assignment, and produced great work that received great feedback from the C-level at the customer.”
-Alex Vitale, Account Executive, Salesforce
👩🏻💼
My Role:
Customer Research & Discovery, Workshop Facilitation, Creative Strategy, Product Marketing, Content Writing, Design, Project Management, UX, Prototyping
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